Chinese internet habits have been rapidly changing over the past few years, according to a just-released study from the Boston Consulting Group: more time online than almost any other nation and embracing e-commerce at a amazing rate:
1 billions of hours that chinese web users spent online daily in 2009, more than both the US and Japan combined.
37 billions of daollars in value of e-commerce transactions by Chinese users in 2009, expected to 100 billions in 2012.
137% percentage rate of chinese shopping online expected by 2012, which means a growth from 8% to 19% of the population.
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