Good morning!
Today I’ve found this very interesting link about one project called VERACEL – a join-venture between a Brazilian company and a Finish one.
Both Paper board producers, they clearly know the growing importance of the relationship with all the points that social responsibility touches, specially environments ones (not necessary to mention BP’s [...]
Posted by Alan Davidson, Google director of public policy and Tom Tauke, Verizon executive vice president of public affairs, policy, and communications – About the new proposal for an open Internet [...]
This is a video from PEPSICO available in YOUTUBE.
I’m just posting because it’s a nice message and also the filme is quite fun. A little bit of adrenaline that makes us think about the little things that we could recycle but we don’t.
Hope you like it too. Too see it click here [...]
COLLECTIVE BUYING INTERNET – Brazil [...]
Chinese internet habits have been rapidly changing over the past few years, according to a just-released study from the Boston Consulting Group: more time online than almost any other nation and embracing e-commerce at a amazing rate:
1 billions of hours that chinese web users spent online daily in 2009, more than both the [...]
Despite calls for better branding metrics, click-throughs are still the No. 1 effectiveness metric for many in the online ad industry, while ROI measurement lags behind
Yesterday in the city of Barcelona, I attended to a forum called Internet Marketing 2.0 (organized by http://www.bitlonia.com), and just now I’ve read a article called: “Will social media bring ROI?”. From both resources I could get different and interesting points of view.
From one side, the boost on the importancy of Social Marketing [...]
Do you live in Barcelona Spain? wants to learn about how to improve the presence of your ocmpany in the internet?
Here you have a free coourse. Enjoy it!
Dies 19, 21, 22, 26 i 28 d’abril de 2010 De 16:00 a 20:00 ACC1Ó • Sala MÓN Pg. de Gràcia, 129 • Barcelona
Marketers split on whether social media will deliver measurability
It’s no secret that online marketers care about measurability. Six in 10 respondents to Datran Media’s “4th Annual Marketing & Media Survey” said measuring and understanding their audience was a priority, and more than 87% said accurate online audience measurement was at least somewhat [...]